The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend and more.
As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already.
Jorn Lyseggen Outside Insight: Navigating a World Drowning in Data free
Outside Insight: Navigating a World Drowning in Data by Jorn Lyseggen ebook pdf epub mobi
Outside Insight: Navigating a World Drowning in Data pdf
Outside Insight: Navigating a World Drowning in Data pdf free download
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